The Piras were an ancient family of winemakers, mentioned in parish records as early as the 17th century, who also became winemakers between the late 19th and early 20th centuries. Gigi Pira, a legendary exponent of the old school of winemaking, created his wines by blending grapes from his own plots in Cannubi, San Lorenzo, and Via Nuova. He believed that, just as cows must graze on the finest pastures to produce excellent milk, only the finest vineyards should be chosen for wine. But Pira’s commitment to tradition didn’t stop there: he was, in fact, the last remaining winemaker in the world.
carrying out the pressing by foot and the production without the support of any technical means. Since 1980, continuity has been guaranteed by Chiara Boschis and her parents Franco and Ida, already linked to the Piras by a deep friendship and mutual respect and representing a historic family of Barolo producers since the 18th century, now in its ninth generation. After graduating, Chiara began to pursue her passion for wine and its world full-time, becoming one of the first female Barolo producers in the late 1980s. Taking care of this “little big House” she brought a breath of fresh air to the cellar and
in production style. Since 2010, Chiara has been owned by her brother Giorgio, who shares her passion for working in the vineyard and cellar, and who also has thirty years of experience. The work on the vines, strictly manual, is carried out with extreme care and respect for the environment, following the dictates of organic cultivation, for which the company has been certified since the 2014 harvest.
The Dolcetto grapes we produce come from our own vineyards, where we find soils typical of the Helvetian region (ancient in origin, calcareous-clayey with shades of pale gray and pink. Alternating layers also include siliceous sandstone, calcium carbonate, and iron). The color is intense ruby red with purple highlights. The persistent floral and fruity aromas of sweet violets and small red fruits give it a pleasant immediacy. Its moderate tannins and balanced, elegant structure make it the quintessential “everyday wine,” satisfying without being overly demanding.
